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International Direct Marketing
International Direct Marketing Discusses the current trends in international marketing, separately for ...- Authors: Bruce D Barton, Kiran Desai, Jay Jaffe, H Lund, Maria Thomson, Robert O Davis
- Date: Oct 1988
- Competency: External Forces & Industry Knowledge>Actuarial methods in business operations
- Publication Name: Record of the Society of Actuaries
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Direct Response Marketing To Senior Citizens
Direct Response Marketing To Senior Citizens Presented at October 1985 Annual Meeting. This session ...- Authors: Application Administrator, H Lund, Raymond J Nacin, Robert J Polilli, Donald M Sceals
- Date: Oct 1985
- Competency: Strategic Insight and Integration>Strategy development; Technical Skills & Analytical Problem Solving>Process and technique refinement
- Publication Name: Record of the Society of Actuaries
- Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance
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What Are The New Niches In Direct Response Marketing?
What Are The New Niches In Direct Response Marketing? This session discussion is about the new ... Niches In Direct Response Marketing? This session discussion is about the new niches in direct response ...- Authors: M Nasim Ali, Ronald Jones, H Lund, Bradley M Smith, John A Martin
- Date: May 1989
- Competency: External Forces & Industry Knowledge
- Publication Name: Record of the Society of Actuaries
- Topics: Life Insurance>Marketing and distribution - Life Insurance
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National Health-Care Reform and the Supplemental Market
National Health-Care Reform and the Supplemental Market This session is about the impact of health-care ... Health-Care Reform and the Supplemental Market This session is about the impact of health-care reform ...- Authors: H Lund, Royal A Johnson
- Date: Oct 1993
- Competency: External Forces & Industry Knowledge
- Publication Name: Record of the Society of Actuaries
- Topics: Health & Disability>Health care; Public Policy
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Marketing Arrangements With Financial Institutions
the shelf. And Toni was a big player in the health care market. Toni took the product off the shelf, repackaged ... while we had done a little bit of dabbling in direct response insurance products, we realized that ...- Authors: Jay Jaffe, H Lund, Linda D Reed, Lawrence A Seller, Christopher Tomecek
- Date: May 1986
- Competency: External Forces & Industry Knowledge>External forces and business performance; External Forces & Industry Knowledge>Internal forces and business performance; Strategic Insight and Integration>Strategy development
- Publication Name: Record of the Society of Actuaries
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
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Marketing and Product Development for the Senior Market
Marketing and Product Development for the Senior Market Panelists discuss how product design, ... about the Medicare Supplement market, the long-term-care [LTC] market, and travel-cancellation insurance ...- Authors: Jay Jaffe, H Lund, James O'Connor, Christopher J Rogers
- Date: Oct 2002
- Competency: External Forces & Industry Knowledge
- Publication Name: Record of the Society of Actuaries
- Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance; Long-term Care>Long-term care insurance
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Contrasting the Product Development Process between Traditional and Non-Traditional Marketing
he was at National Liberty. He has worked in the direct response area since 1980. And I am Brad Smith from ... agent-sold product, but our involvement was to include a direct response product. I remember the beginnings of ...- Authors: H Lund, Robert J Polilli, Bradley M Smith
- Date: May 1988
- Competency: External Forces & Industry Knowledge>Actuarial methods in business operations
- Publication Name: Record of the Society of Actuaries
- Topics: Life Insurance>Marketing and distribution - Life Insurance
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Sources of Profits
we are selling business. Are we using agents, direct mail, telemarketing, brokers or are we a reinsurer ... investment income, it's simply these three pieces. Direct mail actually looks a little different than telemarketing ...- Authors: H Lund, William P Morrow, Christopher Strom, Daniel Rubin
- Date: Sep 1997
- Competency: External Forces & Industry Knowledge
- Topics: Financial Reporting & Accounting
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The Impact of Technology on the Distribution of Insurance and Financial Services
Covertell and Company is a leading provider of direct marketed life, accident, and health products. ... insurance to their customers. Covertell is taking direct marketing to new levels through its ownership and ...- Authors: H Lund, Michael Levison
- Date: May 1996
- Competency: External Forces & Industry Knowledge>Internal forces and business performance; Strategic Insight and Integration>Strategy development
- Publication Name: Record of the Society of Actuaries
- Topics: Life Insurance>Marketing and distribution - Life Insurance; Technology & Applications>E-commerce